We are so sure that you’ve come across few of the apps in which you couldn’t figure out as how to navigate them across.
This will end you up doing with the apps that failed giving a bad user experience?
Yes, you definitely have deleted them.
So, does everyone else!
And being a Startup Company, you definitely don’t want to develop an app that users end up deleting or not coming to your app.

There are 2 major reasons which fall in this aspect:
1. Because the app features are not designed by optimizing the complete customer journey touch points and therefore it confuse user because the actionable item is not identified clearly.
2. Secondly, the most important features of the app are not easily discover able by users.

What should you do to overcome this?
Expert mobile app developers know how the customer journey needs to be optimized while considering how the app will look alike in terms of the design of functionality and what it takes to engage user once they have on-boarded effectively. We at BTC, a mobile app development company based in Boston, specialize in designing best user experience. Leaders like MIT and Kaiser has leveraged our  enterprise mobility development services.
App succeeds by directing its users so that they can access features they want to access – as how great your apps look alike

Get the best designers working on your app!
User centric designs are also as effective as crafting perfect user experience which is often equally important than simply writing the efficient code.
Here we listed out why Bottom Navigation has become so important?
According to a study performed  by Steven Hoober, it is found that 50% of smartphone users prefer a grip single-handed while using apps on smartphone. Be it for any of the reason like calling, texting, browsing the internet or mostly importantly (for us!) using an app!
As the greater percentage of users rely on just using their thumb to navigate through the app, So eventually reach across the mobile screen will be limited. Have a look at amazingly graphic below which shows exactly how far users both women and men are able to reach with their thumbs on different devices.
Picture

Picture
Green: areas easily accessible by the thumb
Yellow: areas that can be reached, with difficulty, by stretching the thumb
Red: areas that can’t be reached.

As the space is very limited to work with, app feature also need to be placed in a position where users can access important feature of the functionality. As below the app shows that most accessible part of is at bottom.

Therefor we need to put more emphasis on the Bottom Navigation of an app!
Apps on iOS platform have been using the tab bar for placing the most important app features which is easily accessible by the users. Facebook’s iOS app is the best example in which an app enhances its user experience by leaps and bounds by using a tab bar.










Also, Google figure out the important role of bottom navigation in enhancing the user experience. Recently, it updated design guidelines wherein it advises its developers to place (what it’s dubbing) a “bottom navigation bar” to navigate through different sections of their apps.
 

Leverage Best UI/UX for your app with BTC


Boston Technology Corporation, provides enterprise, mobile, web and cloud-based app development. With strong expertise in technology and a keen sense of design, we identify opportunities in emerging areas. Our custom Android app development and iOS app development services are best in the industry.
Our experienced team of User Experience and User Interface specialists excel at understanding the concept presented by a client and providing creative designs to best realize the potential of the app.
 If you are looking for a right development partner, you can reach us at [email protected].





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